CLICK HERE FOR BLOGGER TEMPLATES AND MYSPACE LAYOUTS »

Monday, April 09, 2007

Ribena

We are recently hooked on Ribena. For those of you who are not familiar with the product, it's a cordial made out of currants, developed by UK company GlaxoSmithKline (GSK). We latched onto it because CoolAid and Ocean Spray are so stinkin' expensive here in Singapore, while 1L of Ribena cordial costs half the price and makes twice the volume in comparison. On the label it also claims that it contains more Vitamin C than orange juice, which gives you a self-congratulating pat-on-the-back that you are not just feeding on sugar.
Affordable, tasty, and nutritious - sounds like a dream, doesn't it? If only life is so perfect. Recently, a court in New Zealand ruled GSK made false claims about its nutritious value. Back in 2004, two middle school students in NZ found that there's NO TRACE of Vitamin C in the drink as they tested the product in their science project. GSK admitted to the charge of false advertising. What a disappointment - well, at least they owned up to it. (See http://news.bbc.co.uk/2/hi/business/6498479.stm)
However, it seems that it's only a confirmed case in NZ, where the drink is manufactured and imported from a Malaysia plant. The ones for sale in Singapore do contain Vitamin C (although not sure if it surpasses the amount in OJ), and so continues our habit.

1 comments:

ellen said...

Are you kidding me? (I mean about the recommended book of the month) - I HATED "To the Lighthouse". Is this your recommendation or someone else's?